By Sara Calabro
What do Thanksgiving and acupuncture have in common? A lot, it turns out.
At Thanksgiving, people take the time to thoughtfully prepare a complete meal. Wired recently suggested that the effort involved in Thanksgiving makes it a more pleasurable dining experience than if the turkey came from a frozen dinner and was cooked in the microwave. Likewise, acupuncture, because it requires consciousness and commitment, is ultimately more rewarding than quick-fix medicines that temporarily satiate but never fully satisfy.
The Wired article discusses new research in which mice demonstrated a preference for food that they worked hard to obtain. “Actions can create preferences,” say the authors of the study, “increasing the value ascribed to commodities acquired at greater cost.”
In other words, we get more satisfaction from the things we work for. Keep reading